Anthem’s Retail Program gives you the opportunity to interact directly with Medicare beneficiaries (Medicare) and Individuals Under 65 (U65) in high-traffic retail environments. By leveraging direct mail, print advertising, and other COOP marketing opportunities, an Agent is able to maximize exposure at their retail location. Retail marketing has proven to be an effective and safe program for Agents to discuss Medicare and U65 health plan options available in their local areas.
To participate in any of the Retail Program initiatives, you must first be appointed and certified with Anthem in the state you would like to participate.
Have a question? Once you are appointed with Anthem, you may contact our Retail Program team for additional information, click here